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Archive for the HVAC Category

Selling Vs. Selling Out : Social Investing

An interesting article by Kevin Jones of Good Capital, which appeared in the Stanfurd… I mean Stanford Social Innovation Review:

The real question is not whether social investing will become real, or whether it will become a more important asset class. Social investment is growing, and its growth is in line with societal trends that are both on the rise in their acceptance and in line with the realities of limited environmental resources and economic transformation.

Based on the trends I’m seeing, I’m declaring the question settled. Yes, social venture capital is both a valid emerging asset class and in the forefront in its ability to deliver scalable social impact at low cost and provide an actual financial return that helps support the mission and the enterprise.

About the Writer

Kevin Jones is a cofounding principal of Good Capital, an investment firm that accelerates the flow of capital to enterprises that use market forces to create large-scale social change. Jones is a successful serial entrepreneur, angel investor, and cofounder of Social Capital Markets, the groundbreaking conference on social venture investing. (Source: same as above, Stanford Social Innovation Review:)

In Iraq, a green idea for saving lives of troops

“The key is fuel: The more of it a base uses, the more soldiers are exposed to deadly roadside bombs on fuel convoys.” (Source: LA Times article, Doug Smith and Saif Rasheed, Nov 22, 2007)   

I love how crowdsourcing innovation can lead to unexpected benefits.  The military expected to get some high tech, expensive gadgets.  But instead, they got barrels of goop.OK, so “barrels of petroleum-based goop” is not such “green idea” and it’s not cheap.  But it’s innovative.How could it be improved?  Maybe use lightweight re-inforced concrete foam instead of “plastic” foam.  Maybe use materials that are readily-available onsite.  Or, sink the tents 4 ft. down into the ground (i.e. in rows, with the excavated dirt/sand piled at both ends).  Prefab steel-reinforced concrete walls (poured onsite) could provide quick snap-together construction.The temperature is usually more mild underground, providing passive cooling during the day and heating at night.  Keeping a low profile provides added protection from flying shrapnel/debris.

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